Dear Friends,
We are celebrating our 12th Anniversary and Local Yarn Store Day this Saturday! We look forward to welcoming you to our very dear shop. With so many changes in the knitting landscape over the last few weeks, this is an especially important time to celebrate the LYS. We have seen Brooklyn Tweed cease yarn production, Churchmouse go to a new business model as a pattern-only business, and Jimmy Beans Wool, Madelinetosh, and Della Q acquired by private equity. Add a great deal of uncertainty over tariffs; it has been a wild ride. I want you all to know that because of you, our clients and my wonderful team, Monarch Knitting is still viable and strong in today's landscape.
We’ve got exciting news to share—our Monarch Rewards loyalty program just got even better!
You can now earn and redeem points both in-store and online, making it even easier to enjoy the perks of shopping with us. If you’re receiving these weekly emails, you’re already enrolled and eligible for some fun new benefits, including birthday savings (we’ll start collecting your birth month and day soon!) and bonus points for following us on social media. Some of you have multiple emails with us, so if you don't see your points, they may be listed under a different email address. Over the next few weeks, we will be in touch to determine your preferred email address to use when shopping with Monarch. Once we have that, we will merge your points. Already a loyal shopper? You’re all set!
Be sure to check out our latest blog post, Spotlight On Our New Rewards Program, for a full breakdown of how it all works! As with any new program, we may hit a few bumps along the way—thanks in advance for your patience while we smooth things out. We’re excited to bring even more joy to your crafting experience!
In knitting news, I finished my Bam Bam Bow, and it is so cute! It is fabulous with a jacket or cardigan and is the perfect pop of color. I put one quick photo on Ravelry, but will add more over the weekend. It took me two balls of Pascuali Cashmere and five days. You have to love those quick, satisfying projects.
Please come by the shop this Saturday. The shop will be filled with inspiration, color, sweet treats, and community. We will spotlight some of our team’s favorite projects and notions. We will also have a little Monarch surprise for all who spend over $30.00, and everyone who drops by will be entered into a drawing!
Knit and be happy, Ann
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Knit Notes!
We’re thrilled to share a fresh update to something you already know and love—our Monarch Rewards Program has been revamped to better celebrate you, our amazing community of makers. Spotlight on: Our New Rewards Program
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Inspired by the movement of wind through trees, the Swaying Branches Scarf is a graceful and airy knit. Paired with Kelbourne Woolens Cricket, a lightweight Donegal tweed, this scarf features intuitive lace, a sculptural shape, and a soothing rhythm—perfect for peaceful spring stitching.
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Sweet, colorful, and totally addictive! The Confection Hat by Melissa LaBarre features playful triangle colorwork that pops with every round. We’ve paired mYak Tibetan Cloud with the vibrant magic of Spincycle’s Dyed in the Wool for a soft, striking knit that’s as fun to make as it is to wear. A treat for your needles—and your wardrobe!
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Chic, checkered, and cozy! This playful project by saskie&co is knit in the round with bold colorwork and a clever front twist. We’ve paired it with Rowan Baby Cashsoft Merino, a feather-light yarn that’s soft as a cloud. Stylish, stashable, and super satisfying to make!
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Summer vibes, with a twist! The Watermelon Fizz Socks by Carrie Perrins feature juicy cables, playful short rows, and crisp charted details. We’re pairing them with Coates & Co Prairie Sock—one of our go-to yarns for soft, vibrant, and long-lasting socks. Sweet to knit, and even sweeter to wear!
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Sunshine Coast
Breezy, flattering, and effortlessly wearable! The Sunshine Coast by Heidi Kirrmaier pairs beautifully with Berroco Modern Cotton Linen—a lightweight blend with the perfect drape for warm-weather knits. With subtle shaping and seamless construction, it’s a joy to knit and a staple you’ll reach for all summer long.
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Kits to keep you stitching… In case you missed out on these featured favorites, here is a recap of last week's projects!
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Featured in the shop!
Flower Needle Gauge - The Flower Needle Gauge is a tool I use all the time. Can you see the size information on your needles? The print is so tiny that I don't have a chance! This little gauge flower fits perfectly in my notion pouch, and I can access it with ease. It is indeed the smallest and sweetest knitting needle and crochet hook gauge.
Happy Tape Measure (Restocked!) - An essential tool for every knitter! Use it to check your gauge at the start and throughout your project, measure sleeve lengths, and ensure perfect dimensions while blocking. A must-have for achieving a just-right fit, every time.
In case you missed it...
We’re excited to restock our adorable Eric and Christopher goodies, along with fresh new spring dish towels and charming small totes. It’s the perfect happy refresh for the season—so cute and just in time for spring! Shop the collection here!
Quick Gauge Ruler - No counting needed! Just slide the Quick Gauge ruler over your project until the stitches align with a gauge grid, and see your stitch count per inch. Perfect for checking gauge on cowls, hats, or even sweater sleeves. Compact and portable, it fits easily in your notions bag and works great for crochet too!
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Classes & Events We offer a variety of classes and knitting help, both virtual and in-store. Visit our site to learn more details about each class, to see the list of requirements, and to sign up! When signing up for a class, please note the list of supplies and, if required, the homework.
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Private Lessons $20.00 for 30 minutes $40.00 for 1 hour
Do you have a new skill you would like to learn, or are you confused by a particular part of a pattern? Come into the shop and work one-on-one with us! Call us at 831.647.9276 to set up an appointment.
We can only offer private lessons on Tuesdays, Wednesdays, or Fridays. There are no private lessons during the hours of Knitting Circle.
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Help Table Thursday Morning Session
11:00 am to noon $10.00
Need help with a project or technique? In this hour-long session, we’ll assist you with whatever you’re stuck on—whether it's finding your place in a pattern, fixing a mistake, or brushing up on a skill. After some guidance, you’ll have time to relax and knit with confidence.
Sign up online or in-store—space is limited to 4 per session.
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Knitting Groups
Tuesdays, from 10:30 am to 12:30 pm ***NEW** First and Third Tuesday of Each Month, 5:30 pm to 7:30 pm Wednesdays, from 3:00 pm to 5:00 pm Thursdays, from 2:00 pm to 4:00 pm
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April
Brioche 102 Saturday, April 26th, from 2:00 pm to 4:00 pm
May
Learn to Knit Toe Up Socks with the DRK Everyday Sock Saturdays, May 3rd, 10th and 17th, from 10:30 am to noon
Cut my Knitting? - Steeking 101 Saturday, May 3rd, from 2:00 pm to 4:00 pm
Knitting 101 Tuesdays, May 6th and 13th, from 1:00 pm to 2:30 pm
Crochet for Beginners Saturday, May 10th, from 2:30 pm to 4:30 pm
Knitting 101 Saturdays, May 17th and 24th, from 2:30 pm to 4:00 pm
Diving Into Gauge Saturday, May 24th, from 11:00 am to 12:30 pm
Continental Knitting Saturday, May 31st, from 2:00 pm to 4:00 pm
June
The Basic Granny Square with Kare Saturday, June 21st, from 2:00 pm to 4:00 pm
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THANK YOU for creating and nurturing such a welcome refuge there at Monarch 💫